In today's globalized economy, franchising has emerged as an attractive investment channel, offering significant growth opportunities for both domestic and foreign merchants. However, franchising from foreign countries into Vietnam faces numerous obstacles due to differences in business culture, legal systems, and regulations, which have posed substantial challenges for foreign investors.
To assist merchants in overcoming these barriers and succeeding in implementing franchising operations, Phong & Partners will provide an overview of Franchising registration in Vietnam, along with important considerations that investors need to grasp.
A franchise is a commercial activity whereby the franchisor allows and requires the franchisee to personally purchase and sell goods and provide services under the following conditions: The purchase and sale of goods and provision of services are conducted according to the business organization method prescribed by the franchisor and are associated with trademarks, trade names, business secrets, and business slogans, as well as the business and advertising logo of the franchisor; The franchisor has the right to control and assist the franchisee in running the business.
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